UX needs language
Without language, it’s hard to understand how a service is supposed to work.
And without language there is no content. Not even videos, because they usually need a script..
Translation and Content
Even though I am not a native speaker, with a Master in English Literature (M.A. University of Frankfurt) I have some proficiency in the language and have
- translated from and into English, e.g. for corporate customers, also for Campus Verlag, Frankfurt
- created content in English for numerous corporate customers
POSTS & WORKS
Everybody Loves Easter Eggs
Easter eggs are fun! But fun is not always what delights.
Personas are like the characters of a play. They need action.
If you put characters on stage at the beginning of a story, nothing happens without the inciting moment.
THE WANT/NEED ANGLE
Gamification? It’s about motivation. A bit like a well written character in a good film.